
What is ethnomarketing and why is it more important than ever today?
Germany is diverse, and so are the people who live, shop, and make purchasing decisions here. Companies that want to advertise successfully today must take
PanoTV is a digital advertising network focused on ethno-marketing. We place screens in highly frequented locations such as supermarkets, cultural associations, barbershops, cafés, and mosques – where people of Turkish, Arabic, or Kurdish descent shop, pray, eat, meet, or wait daily.
Our partner locations benefit twofold: they receive modern displays installed free of charge and earn revenue from every ad spot. Advertisers, in turn, reach their target audiences more efficiently than ever before – right in their daily lives, with high visibility and cultural sensitivity.
Reach people of Turkish, Arabic, or Kurdish background directly on-site.
Mosques, associations, shops & cafés with high foot traffic and strong community ties.
Modern screens, centrally controlled, visible around the clock.
Fair pricing model, transparent ad delivery, measurable impressions.
Over 5 million people in Germany have Turkish or Arabic roots – in Berlin alone, one in three residents has a migration background. Advertising that demonstrates cultural proximity achieves significantly higher attention and impact here.
Harness the power of ethno-marketing – directly within the daily lives of your target audience. We place your advertising where it is seen, understood, and remembered.
Digital outdoor impact where your target audience truly is – effective, modern, and measurable.
Advertising in cultural associations, markets, and cafés – right in the daily lives of your target audience.
Perfect for strengthening brand awareness and improving overall recognition.
Address people who are otherwise difficult to reach through traditional media.
You decide when, where, and for how long – all digitally controllable.
Professional screens with reliable uptime and central control.
No risk – full control. No long-term contract required.
Our prices are transparent: You pay a fixed amount per screen per month – with no hidden costs, no contract traps.
Net per Screen / Month
Our prices are transparent: You pay a fixed amount per screen per month – with no hidden costs, no contract traps.
Ideal for local brands, retailers, or service providers who want to advertise effectively in their neighborhood.
Cancellable Monthly – no long-term commitment.
No hidden costs, no automatic renewals.
Your campaigns are centrally managed and professionally displayed.
News, trends, and success stories related to Pano TV, ethno-marketing, and digital signage.

Germany is diverse, and so are the people who live, shop, and make purchasing decisions here. Companies that want to advertise successfully today must take

The days are long gone when digital advertising spaces were only for large shopping centers or downtown areas. Many smaller businesses can also benefit from

Traditional advertising reaches many people, but often not those who are truly interested in an offer. Especially specific communities with a Turkish, Arabic, or Kurdish
Thanks to PanoTV, we were able to promote our products directly to the right target audience – authentically and effectively.
Especially in neighborhoods with a strong migrant presence, PanoTV is a real game-changer in local marketing.
We use the displays in all our branches – uncomplicated, modern, visible.
Whether as an advertiser or a potential location partner – we look forward to your message. Together, we will bring your brand to our screens.